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Marketing
* SIGMASM
Strategic planning
* E-Branding and integrated marketing
* Product launch and positioning
* Professional and DTC communications
* Database development and CRM
* Compliance and advocacy programs
Research
* HealthsiteTracker.comTM - Web survey
* PIIRSM Competitive analysis reports
* Qualitative & quantitative research studies and focus groups
* Brand equity analysis and competitive audits
* Usability and creative testing
Media
* Consumer, trade and professional
* Online and traditional planning
* Placement, audits and monitoring
Advertising, Promotion and Direct
Mail
* Comprehensive interactive campaigns
* e-Mail, recruitment and direct mail
* e-Newsletters, brochures and posters
* Newspaper, magazine, radio and television
* Sponsorships, events, contests and sweepstakes
Web Site Development
* Design, navigation and architecture
* Technology platform development
* Content managament systems + CRM
* e-Commerce, Intranets and Extranets
* Flash, Web cast and streaming media
* Personalization, relationship applications
* Sales force integration
* Content development
Search Engine Optimization
* SET2 SM
* Strategy and key word development
* Programming, registration and placement
* Sponsorship and PPC programs
e-Detailing and CE
* Program development
* Creative design and programming
* Recruitment and analysis
Web Analytics
* SIGMA
LASM
* Site monitoring, tracking and analysis
* Database integration
* ROI metrics
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